7 Simple Ways To Build Traffic To A New Website

Got a brand new website? That’s great, but nobody cares. OK, maybe that’s a little harsh. The truth, however, is that just having a website doesn’t get you much. Many business owners I meet are surprised to find, once we look at the numbers, that the shiny new site they had built not too long ago gets little to no traffic on a daily basis.

Many newcomers to the web make the mistake of thinking that just by buying a domain main and putting up your site visitors are going to happen by - something like when you buy property and build a storefront in a busy part of town.

It just doesn’t work that way. The web is harsh. You can have the best looking site in the world with great resources and content and go entirely ignored or unnoticed. It happens. It’s happening right now. Somewhere out there in the ether is a brand new gorgeous website loaded with great content, and nobody cares. Poor little lonely site.

But there is hope. Every website had its early days. Even sites that get hundreds of thousands of visitors a day started out with none.

Here are 7 simple things you can start doing right now to help drive traffic to your site.

1. Get some quick links from trusted directories
   Link building is a long-term process with long-term goals, but for brand new sites with no history you’ve got to start somewhere. There are a number of directories out there that offer free and paid listings (subject to editorial review, of course). Here are the ones I recommend:
   • Yahoo!
   • Business.com
   • JoeAnt.com
   • DMOZ.org
   • BOTW.org
   • Ah, what the heck - here’s a great list of directories sorted by SEOmoz’s Trifecta score - bookmark it and get started
2. Start blogging
   OK, blogging isn’t for everybody (especially you boring people), but it’s a great way to build relevant content at your site on a consistent basis. It also gives your visitors/customers a way to engage with you. But please don’t make the mistake of being too “corporate” on your blog - do yourself a favor and check your Public Relations cap at the door. Don’t be afraid to discuss your mistakes, missteps you’ve made, and what you’ve learned from them as well as your triumphs. In short, be a human, not a brand.
3. Consider Paid Search
   For new websites, the day when you receive all the traffic you need for free from search engines and other referrals is a long way off - if not just a pipe dream altogether. Often times paid search campaigns are a great way to get your site in front of your target market today. Be sure to keep your budget modest, though, until you’re confident in your ROI. Be sure to do your keyword research to find lower-cost “long tail” keywords - going after the big traffic keywords might be tempting, but it gets expensive the ROI is often not the best.
4. Use Article Marketing To Build Links
   As with any tactic, I’d recommend using this one in moderation. Article marketing is, essentially, trading words for links. It can help with link building, but the quality of the links it garners is usually less than stellar.

   Here’s how it works:

   • Write an informative article on your site topic (or something related)
   • Include an “about the author” section as well as links in the article that point to your pages using relevant anchor text
   • Submit the article through one of the many article syndication services (such as EZineArticles.com or GoArticles.com)
   • The deal is, anybody can come along and publish your article on their website - provided they use the article in its original format including the “about the author” section. So when the article is published, any links you include back to your site are published as well.
5. Guest Post At Relevant Blogs
   This certainly requires some up-front investment, mainly in terms of building relationships with bloggers in your topic (a little brown-nosing never hurt), but it can help get the flywheel turning for your site like nothing else can. Take the time to make your guest post remarkable and smart - your host blogger will appreciate it, and it’ll improve the likelihood of attention coming back to your site (which you’ll link to in your guest post, of course). Links from blogs are some of the most powerful editorial links you can get - don’t underestimate them for a second.
6. Submit Your Site to Design Galleries
   Is your website breathtaking to behold, beautiful enough to make angels weep? Yeah, sure it is. But seriously, if it looks pretty sharp there are plenty of web design galleries that accept submission for new sites and link to the sites they feature. Particularly for CSS-driven design there are a number of galleries that will consider your site for listing (provided your site uses CSS for layout/styling - and God help you if it doesn’t) - including CSSElite.com, CSSHeaven.com, CSSBeauty.com and many others. Just search in Google for “CSS design gallery.” Unless your site is ugly - in that case, I can’t help you, and stop asking me to look at it.
7. Sponsor a Local Event or Charity
   OK, I admit this is kind of a tired tip - but it works! Especially for local small businesses. Is there a local event coming up in your community? A local charity that has a website? Not only will sponsoring such an event give you all of the normal PR benefits (and self-righteous bragging rights) that are the byproducts of charity, but any web announcement for the event will potential include a mention of your website as well as a link to it. And you can feel good about yourself for a change.

Bonus Tip: Be Patient
Alright, this one is cheap, I admit it. Not much of a tip. But it’s important to remember that you’re not going to see your unique visitors count skyrocket immediately for your new website. Most “overnight successes” actually take a few years to get going.

And if you find yourself checking your traffic numbers on a daily basis, please do us all a favor - step away from the computer, go toss the ball around with your kid, maybe take your niece out for ice cream. Contrary to popular belief, staring at your site traffic data has no positive effect on it.

Article Marketing: Top 3 Qualities Of Expert Authors

When you first start writing articles for article marketing, you may get a deer in the headlights sort of feeling and start wondering “What should I write about?” and “Is this the way it’s supposed to be done?”

This is completely normal, and let me assure you that the process will come more naturally after you’ve got a few of articles under your belt.

I’ve written tons of articles, and I’m convinced that it’s a skill that pretty much anyone can learn.

But how do you make the leap from being just an average author to being a real rockstar writer when it comes to writing articles that provide value for your target market and drive traffic back to your website?

Here are 3 main characteristics that no expert article marketer can get by without:

1) Are you an expert in your field?

I know that some folks are reluctant to claim the title of “expert”, but if you own your own business then you’ve got to be an expert in something.

Even if you’re not at the absolute tippy top of your niche, you can still write with confidence and convey that you’re knowledgeable on your topic.

By displaying your expertise in your article you build reader confidence, which goes a long way towards drawing readers to your website and making sales.

2) Are you passionate about your topic?

Most of the time folks who employ article marketing are small business owners who are trying to drive traffic to their website. Again, if you’ve taken the time to set up your own business, I would assume that you’re passionate about what you do!

With your articles, you need to transfer that passion for your business into a passion for teaching your readers about your niche–there is a difference. In your articles you won’t be allowed to write about your own business, so you’ll need to show your enthusiasm by writing about specific topics in your niche.

Writers can convey passion and enthusiasm in as many different ways as there are personalities–the possibilities are endless!

But just to get you started, you might consider some of these approaches for showing that you’re excited about your topic:

*Write on a personal level, like you’re talking to a potential customer who has come up to you and asked a question.

*Keep it simple. Throw away hard to understand niche jargon, and make sure to phrase your points as simply as possible. You show your expertise and enthusiasm by making your topic easy to understand, rather than by making your reader feel, “Wow, this is really over my head!”

*Use appropriate exclamation points. When you’re trying to convey emotion in print across the cold and impersonal internet, you might as well take advantage of every tool available, including punctuation.

Appropriately used explanation points are like punches of spice that catch a reader’s attention and show them which parts of your article you think are the high points.

A caution: Don’t go overboard here–a little goes a long way when you’re dealing with explanation points.

3) Do you want to teach your readers?

I bet you already guessed this one, since throughout this article I’ve been telling you that the goal is to produce educational content and to teach your reader’s something they would find valuable.

If you don’t think of yourself as being a teacher, don’t panic!

You don’t have to have any actual teaching experience or training, but if you have expertise in your topic and you’re passionate about your subject matter, you will naturally want to share your knowledge in a creative way with your readers.

What did you like about your favorite teachers when you were growing up?

Most likely your favorites were the ones who got you turned on to a new idea, or who encouraged you and made you feel capable and smart, or who made you laugh.

Whatever you’re writing articles about, put yourself in the role of a beloved teacher and think, “How would Miss So-And-So have taught this in her class?”

We can learn a lot by simply emulating people who have been good teachers to us.

I hope this article gives you an injection of confidence if you’ve been wondering if you had what it takes to be good at writing articles. You don’t need to be Shakespeare or anything, but as long as you’ve got an in depth knowledge, passion for your topic, and a desire to share what you know, you’re well on your way to being an expert author!

How to Increase Your Network Marketing Traffic and Leads with the Best Social Bookmarking Strategies

Effective social bookmarking has become a tool to be reckoned with when it come to producing network marketing traffic and leads. Back in the day, bookmarking use to be a tool of leisure, but today it has become a network marketer’s dream come true. Did you know that using proper bookmarking etiquette can increase not only the traffic to your mlm business, but can also drive your website(s) up in the top rankings of the search engines? Social bookmarking gives you an immediate edge of being exposed to more targeted leads overtime, plus more targeted traffic to your blog or website which in turn will lead to more sales and signups.

Some of the best social bookmarking sites are

• Digg
• Facebook
• Propeller
• Twitter
• Technorati
• Stumbleupon

Although there are tons of social bookmarking sites on the internet you want to make sure you only use a few to get the desired results, because Google is very particular about the abuse of these particular services and they will penalize your status making it very difficult for you to show up in the search engine results.

If you want to boost your network marketing traffic and the amount of leads through bookmarking, the above list will suit you well. The key here is to use bookmarking services with the most users and popularity. However, don’t be selfish in your activities with these services. If you see a post that really catches your attention, make sure you vote, comment, or write a short review giving the author credit, and in return you will increase your traffic to your network marketing business website.

There are many benefits of social bookmarking that will help you to expand your network marketing business. One way is to upload and share videos that you’ve posted on Youtube or your blog. Or you may want to bookmark an article that you wrote to get more traffic. Either way, the most important step in the bookmarking process is the use of keyword tags.

By using proper tags, the search engines will be able to search your content when your information is searched for by someone in your niche market. Tags are very important to use in each bookmarking component since this is how your article or video will be found by targeted prospects.

So if you are looking to increase your network marketing traffic and leads, using the best social bookmarking strategies has to be in your marketing arsenal. Not only will it increase the amount of exposure you receive, but it will also create more one-way backlinks pointing back to your website, which means more opportunity for your site to move up in the search engines much faster.

Print Newsletters vs. Email Newsletters — 6 Reasons Why You Should NOT Just Do an Ezine

With everyone bombarded by email overload, do you really think your ezine is being read? A Nielsen Norman Group Report revealed that the typical email newsletter gets 51 seconds of your reader’s time. That was three years ago. Today, many say its closer to 26 seconds. And, that’s if your email newsletter is even opened.

You’re Not as Popular as You Think

While you believe YOUR ezines are special and opened like gifts on Christmas morning, remember this: Dozens of emails are routinely wiped out daily in one swoop with the push of the delete key.

Even if the reader recognizes your name, you can be expunged just because they’re having a busy day or your email got caught in a large block of spam.

Now, I’m not suggesting that you stop doing email newsletters. In fact, I advise you to do an email newsletter on a weekly basis. But, I also suggest doing a monthly print newsletter.

Here’s why…

6 Ways Print Newsletters Beat Email Newsletters - And Why They Need to Be Part of Your Marketing Mix

1. Printed mail gets delivered - It’s never blocked or caught in spam filters. Faulty connections, email authentication and webmail service idiosyncrasies are not issues. And, you have no worries about connection speeds.
2. Print newsletters have more perceived value - Think about it: How many companies are willing to do this? Your clients aren’t stupid. They understand the energy, cost and time required to send them a great newsletter every month. It will get their immediate attention.
3. Print newsletters let you use unlimited amount of images - A picture really is worth a thousand words. Print newsletters are not shackled by bandwidth. That means you can use a variety of text, graphics and formatting styles to capture the interest of your clients.
4. Print newsletter are sticky - Print newsletters have great ‘hang-time’. Not only are they likely to be read from start to finish, they usually get passed around. Hand-along readership can be as high as four-to-one. Talk about free marketing!
5. Print newsletters offer convenient and comfortable reading - Printed newsletters are much easier on the eyes. Reading articles of any length on a computer screen is uncomfortable and often inconvenient. Plus, a print newsletter allows you to mark sections you find interesting, take it to work and leave it there to be picked up by workmates.
6. Print newsletters stand out and get noticed - By using color, logos and a familiar return address, a print newsletter is easy to spot. With an inbox filled with subject lines, every message looks the same.

Here’s Your Best Bet

Make no mistake. There is a place for electronic communication with your customers. Websites and email are an important part of any business.

But the hands down best choice for keeping customers and getting more referrals and building relationships is to include print newsletters within your marketing mix

You can even offer your customers a choice. They will see that you really care about what they want, not just what you are willing to provide for them.

And that’s what relationship marketing is all about, isn’t it?

55 Hot Tips For Boosting Your Direct Marketing-Part I

Direct Marketing has to be the most exciting area of marketing. The results of a winning mailing are truly thrilling. Few things can compare with opening your mailbox to find a flood of emails or envelopes filled with orders and checks made out to you! And if you can increase the response to your offer by just a fraction of a percent, you can turn a slight profit into windfall profits.

So one of the key questions marketers have always ask is, “How do I increase the response to my mailings?” In this first part of a two part article, you’ll learn 25 of the 55 excellent techniques for making sure your mailings pull a stronger response.

Not all of these techniques will work for every mailing you create. The key is to review the techniques whenever you’re planning a mailing. Pick the ones that apply to your situation and put them to work. Your bank account will be glad you did!

1. Carefully target your audience.

Sales volume can be directly connected to your ability to accurately identify your most likely customers. If necessary, create different versions of your package tailored to each specifically targeted audience.

2. Solve your customer’s most irritating problems.

Most customers don’t buy products, but they do buy solutions to problems that plague them. If your product solves a critical problem, pull out all stops to let your customers know.

3. Help your customers achieve significant goals.

This is the complement of the prior point. If you can clearly show that your product or service will make your customer’s lives easier or better, your sales volume should shoot straight up.

4. Focus on your customer’s needs, not your product.

Customers have limited interest in your product or company. But they have unlimited interest in their needs, solutions to their problems, and making their lives better. Concentrate on fulfilling their needs through the use of your product or service.

5. ALWAYS stress benefits.

Always concentrate on how your product will benefit your customers-both logically and emotionally. Hit the right hot buttons and your sales will skyrocket.

6. Repeat your key benefits in the beginning, middle, and end of your email, letter or brochure.

Tell your readers once, tell them again, and then tell them one more time. Remember, people buy benefits, not products.

7. Use the “4 to 1″ rule.

Your sales copy should contain four “you’s” to every one “I.” Customers want to hear about their number one priority-themselves. One of the best ways to convey that you understand your customer’s needs is to use plenty of “you” language.

8. Use a stop-them-in-their-tracks headline or first sentence.

Some letters and emails benefit from a headline while others don’t. Either the headline or first sentence must be very powerful in order to convince your prospects that your letter is worth reading.

9. Use sub-headings liberally.

Subheads help break up long blocks of copy. They also act as a “hot point” outline to pull the reader through the key ideas of your email or ad.

10. Seize the reader’s attention immediately.

Don’t waster space building up to your blockbuster points. Start with them. You have only a paragraph or two to convince your prospects to keep reading your letter. Give them what they need to make sure they continue.

11. Flatter your reader.

These days people are much more sophisticated when it comes to advertising. They know that you got their name from a mailing list. You can turn this fact to your advantage by suing this kind of copy.

12. Share some “inside” information.

Direct mail offers a perfect opportunity to appeal to a person’s need to feel special. An ideal way to do this is to share some exclusive information. Make it clear that this offer is being made only to them.

13. Issue a personal letter from the President.

People like to deal with the person in charge. Using this type of personal message builds confidence.

14. Never end a sentence at the bottom of a page in a sales letter.

Always use a broken sentence to carry your reader forward onto the next page of your letter or email.

15. Feature the offer.

Everyone loves a good deal. Your job is to design an irresistible offer and make it a key focal point of your letter or email. A strong offer can often be the extra incentive that will convert your “maybes” to real live orders.

16. Give something away for FREE.

Free samples, trials, demonstrations, consultations, or information are all exceptional ways of getting customers to give your product or service a hands-on try. Sometimes that is all it takes to close the sale.

17. Run a contest.

Give away a free enrollment in your seminar, a free subscription to your newsletter, or anything else that appeals to your buyers.

18. Use a special “before the price increases” offer.

If you plan to raise your prices, make your regular customers a special offer at the old price for a limited time.

19. Repeat your offer.

An irresistible offer can overcome customers reluctance. State it at least twice in your email or letter, and again on your order form.

20. Make a time-limited offer.

Offer a special deal for a limited period of time. And do just that-legally you can’t continue a time-limited offer indefinitely.

21. Base your offer on a limited supply.

A close-out of your inventory can create strong demand. A limited supply offer can be used to designate exclusivity and prestige.

22. Offer a special deal to the first 100 people who order.

Or the first 25, 50, 250 and so on. But remember, the key here is to keep it to a meaningful limit as an incentive for customers to act quickly.

23. Make a charter offer.

This approach is ideal for new products, subscriptions,and service agreements. If your product isn’t new, consider starting a membership club and offering charter members special benefits.

24. Make a “last chance” offer.

Last chance at this price, inventory close-outs, and last chance before a model change can all be used to successfully win more orders.

25. “Buy 1 get 1 FREE” always outpulls “2 for the price of 1.”

Although the savings are precisely the same, the first format sounds like the customer is getting a better bargain.

As mentioned in the beginning, not all of these techniques will work for every mailing you create. The key is to review the techniques whenever you’re planning a mailing. Pick the ones that apply to your situation and put them to work.

In part two you’ll learn about boosting the pulling power of your mailings.

In the meantime you have plenty of ideas to apply in your marketing. So go to work and try them out!

SERP Survival Tips to Avoid Ranking Predators

Since keyword positioning can make or break a business, surviving algorithmic hiccups through SEO defense is the first step in securing long-term visibility and survival for your keywords.

Ensuring your website can survive a Google shakedown (relevance audit) is paramount if you have ever seen one or a series of your main keywords responsible for 40% or more of your traffic take a temporary hiatus.

With the various types of ranking predators (your competition) looking to siphon your traffic at a moments notice, relevance is the prize and those who amass hordes of content or links can sway the algorithm through the fresh content or link factor.

Attention is market share online and once that attention is acquired through devouring keywords, your site has to perform to maintain its position. Click through percentages, user engagement time, rss popularity, bounce rates and multiples of algorithmic diversity are measured to determine which sites gain authority and which are essentially brushed under the rug for specific keywords and phrases.

Just getting in the top 10 is a feat for most competitive phrases, staying there requires that you constantly reinforce and fortify key relevance points that pertain to the topic or market.

Measuring Performance

There are essentially two kinds of keywords, keywords that people actually click that drive relevant traffic to your site and keywords that do not much like the analogy “if a tree falls in the woods and no one is around, will it make a sound”.

Keywords that do not deliver traffic or worth to your website are essentially inert, but it is easy for a site to be pigeonholed or typecast due to not fighting for anything further up the food chain.

If you cannot remember the last time you added a page, tweaked a few internal links or revised meta data for your content, then chances are you either don’t have real competition for those phrases or your position is in jeopardy from a ranking predator.

Remember most search engines are showing cached data a month to six weeks old. So, just because you are here today, does not mean your pages will survive a shift in prominence or relevance for other key indicators. Any keyword could potentially slip or rise based on which PHD’s formula gets to dominate others in Google’s intricate blend of layers that determine SERP position.

SERP Survival Tips to Avoid Ranking Predators:

1) Know Your Enemy - Comfort, Laziness, Ignorance or Fear. Engage any one of them and your website becomes a fossil and goes on display beyond page four in search engines where only loyal employees would tread to find it for an occasional click.

2) Keep Content Fresh - Nothing like a fresh ping from your server to a search engine spider to keep you in the game. Creating a post a day or a white paper a week will do the job.

If you are an expert in your field, then surely comprising a gem of sorts that gives back to the industry responsible for paying your bills every month is not too much to ask. If you don’t have the time, then find a writer who specializes in your topic.

The value of content creation and fortification through internal linking is currency for market share and attention, not to mention each keyword co-occurrence or phrase can serve as an anchor point for rankings.

3) Build links - Before you even look outside of your own site for support, use blogs or RSS Feeds for SEO value.

Getting into the search engines’ index is the original objective of new pages, after that, aging your pages with fervor is the next objective so they can augment other topically related pages as hub pages to support your key landing pages.

Think of each page as a mini-site, rankings are by the page, not by the site, so it is possible to acquire more than one position on a page. Relevant titles, relevant internal links and relevant external links (per page as well as site wide) matter.

Search engines reward great information, so, once you establish a foothold for a series of related keywords, sometimes just blogging about a topic or mentioning it every 3-4 weeks is enough to keep your collective pages alive rising and defending themselves in the SERPs (search engine result pages) with SEO defense until website authority kicks in.

11 Basic SEO Strategies for Beginners

Search engine optimization (SEO) is the process getting your website ready to be found in organic web searches. By organic searches, I'm referring to web searches that appear naturally as the result of a search for a particular keyword or phrase, rather than appearing in the sponsored links (pay-per-click advertising) section of a search page.

Frankly, for the first few years I was online, the thought of doing my own SEO made my eyes cross, and I was overwhelmed at where to start. I even toyed with the idea of hiring a specialist to do this for me, but never got around to it. However, over time, I slowly began to see a pattern emerging, and started to optimize some of my sites accordingly. One of the best days of my business was when I recently ranked #1 for a particularly competitive search term.
I'm not a search engine optimization (SEO) specialist, nor do I play one on TV. However, even a new business owner who creates and updates her own websites can implement some very basic SEO strategies to make her website appear higher in the organic rankings on certain keyword searches.

Here are the 11 strategies that I regularly implement on my sites for better SEO positioning:

1. Page title tags: This is the page information that you see in the blue bar of your browser in the upper left-hand corner when you visit a website. For best SEO, use your top 2 keywords in your title tag. The best way to do that is separated with a bar, as illustrated in this example: Internet Marketing | Web Marketing.

2. Domain name: If at all possible, use one primary keyword in your domain name. You will have a slight edge over your competition by doing so. If you already have a domain that you have used for some time, include a keyword in the name of files for your website pages. Example: http://www.yoursite.com/internet-marketing.htm if your keyword is Internet marketing.

3. Meta tags: These are descriptions on a web page that are not seen by most visitors except when looking at the page source code in their browser. While the keyword and description metatags used to be the primary way that search engines indexed sites, that is no longer the case. However, you shouldn't ignore them entirely, as it is still worthwhile to include them as a part of your page description. For optimal SEO, your meta description and keyword tags should be no more than 150 characters each.

4. Header tags: Header tags are the HTML code that indicate a headline, like H1, H2 and H3 and show up as bolded headlines in your page content. The first 3 header tags are the only ones you need to be concerned about, and the primary header tag, H1, is the most important. Use your primary keyword one time in the H1 tag, 2-3 times in your H2 tags, and multiple times in your H3 tags.

5. Alt image tag: The alt tag typically describes an image in a floating text window when you put your mouse over the image if the image isn't able to be displayed. The best use of any tag is to use your keywords in your image descriptions.

6. Content formatting: Search engines pay attention to formatted content, as in when text is bolded, italicized, and underlined. Make sure that you are bolding your keywords in the content of your website.

7. Keyword density: Keyword density refers to the number of times a keyword or keyword phrase appears on a web page. Rather than trying to focus on the number of times a keyword appears in the content of your page, aim for a more natural density by keeping your keyword phrases in mind as you write the copy for your page. Optimally, keyword density should be between 2% - 7%. There are a number of keyword density checkers available online to assist you with determining the keyword density of a page.

8. Anchor text: Anchor text refer to links on a page that connect your visitor to other pages. So, rather than telling someone to "click here" in the content of your page, include a keyword in your anchor text, as in "click here for dog training tips."

9. Inbound links: Reciprocal link exchange (you link to my site and I'll link to yours) used to be a great way to attract the attention of search engines to your site. Now, search engines pay attention only to the quality and popularity of the site providing you with an inbound link that is not a reciprocal link. One of the best ways to get quality inbound links back to your site is to submit articles to high traffic article directories and submit press releases to paid press release services.
A second way to gain high quality inbound links is by listing your site in search engine-friendly directories in which humans review the listings. Google and other search engines place more credibility in the directories in which the listings are reviewed by real people than they do other kinds of directories. Consequently, these links are weighted more heavily and favorably in the inbound link evaluation process.

10. New content: Content is still king, so one way to increase your page rank for a search term is to write high quality articles containing one or two of your keywords in the title and posting those regularly (weekly is best) to your site. Search engines are always seeking good, fresh, content, so your goal should be to make your site into an information-rich resource for your industry.

11. Site maps: There are sitemaps that help a visitor navigate a site, and sitemaps that are expressly designed for the search engines. The two are not the same. To enhance your site, submit an xml sitemap to Google Webmaster Central and Yahoo Site Explorer. I use XML Sitemaps to build search engine-friendly sitemaps on my sites.

Search engine optimization strategy is not as difficult as it appears. Take some time to do some keyword research for your site, and then spend another 15 minutes a day employing a few of these strategies until you have a well-optimized site. Why pay for visitors through pay-per-click advertising if you don't have to?

Google unleashes its new Webmaster Help Group

Since its launch in June 2005, Google’s Webmaster Help Group [GWHG] has helped tens of thousands of frustrated webmasters to overcome a vast array of problems, penalties and other assorted issues between their websites and Google. Now, some three and a half years later, on Thursday December 4th 2008 at 8.15AM PST, Google’s main front-line support group has undergone a dramatic transformation.

Moved from its old location within the Google Groups framework to a brand new home within Google’s own support site, the Webmaster Help Group has received a much-needed technological upgrade. Gone are the old ‘Usenet Feel’ and the clunky, unresponsive, plain-text interface, replaced with a slick new look, rich-text functionality and the ability to cross-reference answers, post live links, cite resources and even embed video, all of which combine to turn the group from being a great webmaster resource into a truly outstanding one.

Another major improvement in the new group is the introduction of user-levels, ranging from 1 through 6 [One being a new user and six being a Google employee], with increasing access to the group’s new functionalities as users gain reputation and progress through the levels. And, since a user’s level is clearly displayed next to any posts they make, it is now much easier for new forum members to distinguish whether the person answering their question is also a new user, a regular, a top contributor or even a Google employee.

So, from a sheer technology & functionality standpoint, Google Webmaster Help has taken a huge leap forward

But, like so many things, a support group of this kind cannot function on technology alone; it needs expert members, capable of dealing with the myriad problems webmasters around the globe will ask it to address.

As things stand currently, some three and a half years after the group’s inception, Webmaster Help is inhabited by a colourful assortment of professionals from around the globe, always ready to answer the many questions thrown at them by close to 42,000 members. During the past year, the group has also seen the ever increasing participation of Google Employees (affectionately called Googlers), with even such ‘celebrities’ as Matt Cutts, Adam Lasnik, John Müller and Susan Moskwa answering the occasional frustrated query.

Indeed, given the ever-growing number of Googlers regularly frequenting the group, Webmaster Help can now safely be counted as the best place to get your website questions answered by Google’s own staff, given that the company fields no means for webmasters to contact them via phone or email.

However, the Webmaster Help Group’s strength lies not simply in the participation of Google’s staff, but mainly in its population of resident experts, dubbed Bionic Posters by Google. Currently numbering fourteen, the ‘Bionics’ are an eclectic crowd of experts in subjects ranging from site design, CSS, Java and W3C compliance to more SEM-specific topics such as improving conversion rates and SEO Consultancy, who freely donate their time each day to help webmasters and frustrated site owners who reach the group in need of some expert advice.

Ultimately it is this little crowd, along with a growing number of less frequent regulars, who answer the vast majority of users’ questions, be they about Rankings, HTML, Penalties, SEO or whatever. And, thanks to the new group’s architecture and facilities implemented by Google, they will now be able to answer those same questions far more efficiently.

And, with persistent rumours of a group companion-site, laden with answers, statistics and diagnostics tools coming in the New Year, Google’s Webmaster Help Group is poised to further extend its reputation of being the single most comprehensive resource of its kind on the internet.

Having spent a substantial amount of my spare time around Webmaster Help since August 2006, I have witnessed a great many changes and improvements to the group, though none on quite this scale. I have also been privileged enough to be part of an online community which has taught me more about web design and online promotion during these last 28 months than any other resource on the web, and would heartily recommend anyone reading this article to take a look at the group and learn from the wealth of knowledge shared by its many inhabitants.

As a technical writer and SEO consultant with a career spanning almost fifteen years, Sasch Mayer has been living in the Republic of Cyprus since 2005. He has helped countless webmasters and online business owners to diagnose problems with their websites and is rated as a Top Contributor by Google in its Webmaster Help Group. His company, IceGiant Web Services also undertakes graphic and web design work.

10 Free and Easy Ways to Improve Your Alexa Ranking

Alexa, which is owned by Amazon.com, gives away a free toolbar that you can download and install in your browser. Alexa is then able to keep track of the sites you visit and compute the traffic ranking of those websites, with a rank of “1″ being the assigned to the most visited site.

If you want a more technical definition, Alexa explains it like this:

“The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources, and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis. The main Alexa traffic rank is based on a value derived from these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users).”

(http://www.alexa.com/site/help/traffic_learn_more)

In April 2008 Alexa revised its methodology so as to “aggregate data from multiple sources to give you a better indication of website popularity among the entire population of Internet users”. (http://awis.blogspot.com/2008_04_01_archive.html)

How accurately this method reflects the actual surfing patterns of all Internet users is open to question. However, if you bear in mind that by the end of 2005 the toolbar has been downloaded well over 10 million times you will realize why many people still think that Alexa offers one of the best approximations that we have of website ranking, especially for the top 100,000 or so websites.

That is why Alexa remains an important measure of a website’s status and is used as a quick way to assess the popularity of a website by advertisers looking for the maximum exposure for the their money. Websites with a higher Alexa ranking also tend to be trusted more than those with a low ranking, so it is in the interest of website owners to get their sites ranked as highly as possible with Alexa.

Here are some quick and easy tips to help you do that without spending a single dollar!

1. Install the Alexa toolbar and set your website as your homepage.

2. Copy and paste an Alexa rank widget onto your website. You can get the widget code at http://www.alexa.com/site/site_stats/signup. As well as informing your visitors about your Alexa rank, it will also keep Alexa updated about the number of unique visitors surfing your site.

3. Create a customized version of the Alexa tool bar, Then place a link on your site to the download page and invite your visitors to download it. You will also earn Amazon commissions every time a user shops on Amazon via the toolbar link.

4. If you have a Wordpress blog there is a plug-in for Alexa Ranking (wp-Alexa-redirect-0.3plug-in) that you can use.

5. Submit your site to web directories. Although a lot of directories charge a registration fee, you can still find many that are willing to list your site free of charge or in exchange for a reciprocal link. A lot of the webmasters who browse web directories have the Alexa bar installed, so if they click your link it will help your Alexa traffic rank.

6. Become an active participant on Internet marketing and SEO forums. Again, a lot of those forum participants are already webmasters and a high percentage will use the Alexa toolbar when they surf. Place a link to your site in your signature and your rank will improve when any of those people click through.

7. A lot of Asian and Australian websites feature in the Alexa top 100,000 and you can bet that a lot of website owners will have the Alexa toolbar installed, so it makes sense to join social networking sites that are popular in those regions, such as:

* http://www.orkut.com - Orkut is owned by Google and is the second most visited site in India.

* http://hi5.com - Hi5 has an Alexa ranking of 17 at the time of writing this article.

8. Become an Alexa expert and post articles that discuss Alexa ranking and SEO tips. This will attract people to your site who may be interested in downloading your toolbar, or people who have already done so. Either way, it will be good for your Alexa ranking. You could even build a whole category of articles on your website devoted to this theme.

9. Set up a freebie page on your website and post a list of useful tools to attract other website owners to your site. Include another link to your Alexa toolbar download page.

10. Get into the habit of using Stumbleupon and other bookmarking sites to spread the word whenever you post a new article on your website or blog. Set up a group of fellow website owners so that you can have run reciprocal stumbling campaigns for better results.

If you apply these ten quick and easy methods you will definitely see an improvement in your Alexa rank and you should also start to attract more traffic to your site!

How To Pick The Right Way For You To Go In Internet Marketing

If you are interested in the idea of making money online I want to extend you a warm welcome. It’s nice in here.

One of the things you rarely hear when first you look into this Internet Marketing thing is a description of the numbers.

Right now there are 3 or 4 million people looking at the Internet Marketing (IM) world as a possible place for them to thrive. In bad times, even more.

They’re just looking! They don’t do much except look. Sometimes they buy.

But these are not your competition. It’s my opinion that in the IM world there is no competition! I say that because I feel there is such a huge amount of people looking to buy online that all we have to do is get a very tiny slice of that pie.

Remember Sam Walton? He said “A very small percentage of a really big number is still a big number.” I agree.

The already successful Internet Marketers are your competition IF you choose to market Internet Marketing.

While IM is a huge niche it doesn’t take anywhere near as much know-how to sell info products or physical products to some very large “other” markets.

Like “weight loss” and “credit” and “baldness” and “abs and “golf”. Those are huge markets that are far easier to break into.

I’m here in the Internet Marketing arena because I have been in marketing and sales for 40 years. I’m a natural. I love it and I have something to contribute to the total.

You may be right for this, too! If you are I’d be glad to help you learn the ropes.

Regardless of the FACT that marketers will tell you “$30,000 in 30 Days..Without a Website!” there is a basic truth.

You have to know which market you are going to serve.

You have to know the basics! And that includes simple websites. Blogs. Traffic generation.

Then you have to settle in and go to work.

The reason so many marketers hawk the idea that you can make tons of money right away, without a website, is because there are thousands of people everyday, desperate, surfing the net, needing money fast, and they don’t want to waste time learning the basics! They want to make money now!

They are in a bad position to commence study of a complex career.

But the basics are what get you there! it’s always been that way and it will remain that way.

It’s always interesting to note that the marketers that are saying you don’t need a website are using a website to tell you this. What an irony.

If you are one of the legions of people who need money fast and can’t be bothered to learn the basics…then I can’t help you.

Neither can anybody else. The difference is, some will say they can.

They’re scammers.

Maybe one in several thousand marketers can take a stone newbie from nowhere to rich in 30 days but I don’t know any of them. And I have never seen it done.

You see, in this business, like all others, you are rewarded for what you do (action) and not for just being there.

Don’t let that little slice of reality dissuade you! If you are smart and willing to work hard AND you like the idea…you can do it.

Whatever it is.

Now I’ve been writing this to you as if you are a good candidate for Internet marketing (IM). But IM doesn’t cover only the subject of IM itself. (read that twice)

Internet Marketing covers the whole world and your life in it.

Picture yourself in a car on a nice day going down a typical commercial street. Can you see it? Look around as you move down the street.

What do you see? A fast food joint…an oil change outfit…a mall with clothing stores and a nice restaurant. Did you see a bookstore?

A bookstore sells information. It’s true that the information is sold in physical products but…the ratio of “other stores” to “bookstores” is just HUGE.

Like 99 to 1.

And it’s the same on the internet. Physical products and “real stuff” are the vast majority of the things sold. Both in the Internet world and the real world.

Consider that for a moment. Where is your best opportunity?

Is it in the small slice of the market? Or the big hunk? Well, consider this…markets are divided up into small niches. Mini markets if you will. There are thousands of them.

And one of them is probably just right for you. Don’t you wish you knew which one it was? Or maybe you do.

In any case don’t for a minute despair! What a waste of energy that is!

There are known ways to to sort out which way will suit you the best.

One way is to type in the search at Google “list of niche markets”. Don’t jump on the first thing..you’re just looking.

But you are looking in the right place. Another great place to find out what’s hot is good old ebay. They even have a what’s hot and whats not list and trend analysis.

So does Yahoo!

From Info marketing to sales of physical products there’s a niche out there just waiting for someone like you.

Increase Your Adsense Cash

Adsense is really making a huge impact on the affiliate marketing industry nowadays. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be going to lose their customers quickly. If you are in a losing rather than winning in the affiliate program you are currently into, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.

You do not have to spend time in choosing different kind of ads for different pages. And no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links.

You can filter up to 200 URLs. That gives you a chance to block ads for the sites that do not meet your guidelines. You can also block competitors. Though it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly into your pages. If you own many sites, you only need to apply once. It makes up for having to apply to many affiliate programs.

The only way to know how much you are already earning is to try and see. If you want out, all you have to do is remove the code from your site.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. You are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor’s eyes more. It sometimes pay to differ from the usual things that people are doing already. It is also a refreshing sight for your visitor once they see something different for a change.

Publishers also have the option of choosing to have their ads displayed only on a certain site or sites. It is also allowed to have them displayed on a large network of sites. The choice would be depending on what you think will work best for your advantage.

To get an idea if some Adsense ads you see on the search engines has your pages, try to find web pages that have similar material to the content you are planning to create and look up their Adsense ads.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

It is still wise to look at other people’s information and format your Adsense there. Just think about it as doing yourself a favor by not having to work too hard to know what content to have.

Topic to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.

With all the information that people need in your hands already, all you have to do is turn them as your profits. It all boils down to a gain and gain situation both for the content site owners and the webmasters or publishers.

Make other people’s matter your own and starting earning some extra cash.

How to Increase Your Page Views and Generate Targted Traffic for Your Site

If you have built a business website, it will only be successful if you can get targeted website traffic to visit it and stay on it long enough to get your message and act on it.

The level of success a website is likely to enjoy is usually related to the number of page views it gets each day. Page views are generated by unique visitors who surf onto your site to check it out or find the answer to a question or information about how to do something. If a unique visitor looks at three of your pages then your stat counter will add 1 to the Unique Visitors tally and 3 to the Page Views tally.

The more time a visitor spends on your site the more likely it is that they will get your message and take action. Enticing visitors to click through the pages of your website is a good way to keep them on your site.

You can increase page views in four easy steps:

1. Fill your site with relevant, unique, well written content

People are hungry for good quality relevant information and that is one of their key motives for surfing the Internet. It has been said many times before that content is king, but the fact is that content really is king when it comes to the Internet. If your site delivers the information they need, they will be more than willing to check it out and to bookmark it, return to it and possibly even recommend it to others. Your content will also get picked up by the search engines, so people will keep on visiting it and your page views will dramatically increase.

2. Keep your copy short and simple

Some people find it difficult to string a single sentence together; others never know when to stop! When it comes to website copy, remember the good old acronym, K. I. S. S. - keep it short and simple!

Serve up the information in concise and easy-to-read chunks. Keep your paragraphs short. People have short attention spans on the Internet. Don’t expect them to read a several thousand word article. On the Internet people tend to scan articles for the information they need. They will only read an article from start to finish if the style and content are so good that they can’t help but read everything.

3. Use proper highlighting and formatting.

The style and appearance is very important. If your website looks dull, with great chunks of hard-to-digest text, people will surf out as quickly as they surfed in.

You can increase the time they spend on your site by highlighting all the keywords and keyphrases. Don’t be afraid of white space, either. Generally speaking, highlighted text that is laid out with plenty of white space around it is attractive to the eye and helps the visitor to scan the page, which will be appreciated.

Break up longer articles into pages that deal with different sections of your theme and invite the visitor to “view more” or “go to next page” by posting a link at the bottom of each section.

4. Put article teasers and a site map on your main page.

Another way to increase page views is to place excerpts or teasers from your other pages on your homepage. Link each teaser to the respective webpage to encourage click-throughs.

It is also an excellent idea to provide a site map to make it easier for people as well as search engine spiders to navigate your site.

These are the four easy steps you need to implement to increase page views and get targeted website traffic to stay on your site long enough to get your message.

(source: sitepronews)

Ten SEO Mistakes Made on Database Driven Websites

Search engine friendly websites is one of those often heard phrases, both from web site development companies and from their clients. Everyone knows that this is important to have, and yet it is one of the things that is actually often overlooked.Search engine optimisation companies actually spend a lot of their time analysing a website and removing barriers to the search engines ranking a site highly. At the web development level, it is possible to build a site that is perfectly search engine friendly. One of the hardest types of sites to get right though are database driven websites. Listed below are ten of the most common issues that are created, often unknowingly, in the development process of a dynamically generated web site.
1. Pages with duplicate content - not enough differential areas within the pages, so that only small areas of the page change from page to page. It is essential that enough of the page text changes for the search engines to see an appreciable difference between one page and the next.

2. Pages with duplicate page titles - the page title is a great indicator to the search engines of the primary content of the page. Whilst this is often unique on sites such as e-commerce websites, it is often overlooked in other sites, particularly where small areas of the site are generated from a database, such as news pages.

3. Pages with duplicate meta descriptions - again, this is easy to overlook and set a global or category level meta description. These give the search engines a reason to penalise your site for not giving them enough information, and again, creating a unique meta description for every page is an essential SEO task.

4. Using auto-generation of pages as a shortcut instead of creating good content. This is linked quite closely to point 1, where it is possible to create pages that have only a tiny percentage difference between them. Databases are fantastic ways of storing information, but you still need to put the work in to fill them with content. Unique information about the subject of the page will immensely help both the long tail and the ability of the search engines to determine that a page is valuable.

5. Creating pages that are hidden behind form submissions or javascript postbacks that cannot be accessed by a search engine crawler. This is far more common that is generally realised. For instance .NET creates postback links by default instead of proper links - potentially making huge sections of a site unreachable. Likewise, it is easy to hide lovely content rich areas of your site behind a drop down selector in a form that means certain areas of the site are not visible.
6. Too many query strings - this is a common bugbear of the professional SEO, where complicated database selections create deep levels of pages, but with seven or eight &id= type strings. Additionally, some bad development methodology can leave pages with null query strings that appear in every URL but don't do anything. The answer to this is generally URL rewrites, creating much more search engine friendly and user-friendly URLs!

7. Putting query strings in different orders when accessed through different places - this can create duplicate content issues, which can cause

8. Not using user language to generate automated pages - if you are going to create a database driven website that uses words in the query strings (or better in rewritten URLs) make sure that you use words that will help you with SEO - if you sell widgets, make sure you are using the word widgets somewhere in the URL instead of just product= or id= - keyword research can assist with this.

9. Not allowing the meta data and title to be edited easily after the site build. It is possible to hardcode the generation of meta information into a database that doesn't allow it to be edited later. Creating a mechanism for modifying this information initially helps everyone at a later stage when the information needs changing without shoehorning it into an already developed structure.

10. Creating keyword stuffed pages by using auto-generation. Once upon a time, search engines quite liked pages with high densities of your keywords, but now these are likely to get you marked down rather than up. So be aware when creating pages that long pages with lots of your products on can create too high a density. For instance listing blue widgets, light blue widgets, navy blue widgets, sky blue widgets is going to create a page with a very dense page for the phrase "blue widgets".These are just 10 of the most common potential optimisation pitfalls when creating dynamic websites. There are many more facets to producing a great database driven site, including user friendliness, speed, performance and security, but they all add together to make the best solution to your needs.

Mark Stubbs

Top Six Internal Linking Tactics To Get Top Google Rankings

If you own or run a website and are not following these six tactics for properly linking your website together then you're losing Google traffic as you read this. First some definitions. Internal linking is the links on your website that point to other pages within your same website. External linking is when you link to another website. Tactics are specific things to do to achieve desired results, or any mode of procedure for gaining advantage or success.

There are things you can do when developing or refining your internal linking structure. If you carry out the following tactics, you're going to achieve two things. One, you'll make your website better from a user's perspective. Two, you'll rank better in Google. And it's no coincidence that Google rewards you for doing things that make the website user's experience easier and better. In fact, the most important thing I can recommend is that you create, design and link your website together in a way that benefits the visitor first. Your visitors are most important, not Google rankings.

One last thing before I get to the tactics. Have you heard that links from other websites that point back to your website are essential in getting top search engine rankings, especially with Google? It's true. These links vary in their effectiveness and value depending on the website from which they're coming. But did you also know that internal links often can have similar effectiveness and value as external links? So bear this in mind as you read on.

1) Add links in your navigation or footer as text links to all your important pages and main sections.

This is a very easy and an extremely effective tactic that not all sites do, and even fewer do for maximum results. This is the first thing I look for when reviewing a website for a client. Unfortunately, sometimes artsy Web designers add cool buttons, which are images, to all the main sections of the site, but neglect to include text links as well. Or a programmer decides to make the website's navigation a dynamic drop down menu in DHTML or JavaScript but forgets to include text links to the same pages represented in the menus. Search engines cannot follow image links or links created in JavaScript, they can only follow simple text links, so be sure you add them to your site as well.

So if you want search engines to visit and index (or record) ALL your website's pages, be sure there are text links pointing to all the main sections of your site and to all your important pages.

2) Make use of the rel="nofollow" HTML tag.

This is fairly simple. Google created this tag which tells them NOT to count the link in their search engine ranking algorithm when used on a link. There's debate that maybe Google does count them a little, or will some day in the future. But for now, this tag does greatly decrease a link's value in Google's eyes.

Therefore, consider using this tag on some of your links within your site. For example, let's say you have a homepage and then create two inner pages, and that's the extent of the site. Let's further say that you add a link to both pages on your homepage. If your homepage has some external links pointing to it, then it has some value in regards to Google's ranking system. When you link to each of your two new pages within your site from your homepage, each page gets only 50% of the value the homepage has. (This is all measured in Page Rank). Let's then say that your first inner page is the one you want to rank well in Google, but you don't care if your second inner page even gets found by Google or ranked. You could add the nofollow tag to the second link on your homepage, thereby giving the first inner page 100% of the homepage's value.

Think of the implications. Imagine if you had a website with hundreds or thousands of pages and used the nofollow tag throughout. To understand how to implement this tag, see the two links in HTML below, one without it and one with it correctly included.

Your Website

Your Website

Finally, if you have pages such as a privacy page, terms page, checkout pages or contact pages that you don't care if they rank well in Google, be sure to use the nofollow tag when creating internal links to these pages.

3) Use descriptive & different phrases to point to the same inner page.

The words that are in the text of a link (also known as the anchor text) affect your search engine rankings. For example, the anchor text in the two links above is "Your Website". If enough of these links that were on quality and valuable sites, including your website's inner pages, pointed to the same page, it would eventually rank well in Google when someone searches for the phrase "your website".

Therefore, be sure to make the anchor text in all your internal links the phrases you want the pages to be found for in Google. If you have a page that sells "blue widgets", make the anchor text in links on other pages within your website that point to this page "blue widgets". Do it like this:

Blue Widgets

Going back to the number 1 tactic above, you would be far better off making the anchor text in all your footer links as descriptive as possible. If you want to rank well in Google for "affordable blue widgets" then use this in your links that point to this page:

Affordable Blue Widgets

Finally, vary your anchor text when pointing to the same page within your website. For instance, on some of your pages you could link to your Blue Widgets page with the anchor text of "blue widgets", then on other pages link to it using "affordable blue widgets" and then maybe use "widgets that are blue". This allows you to get the page ranked for multiple terms and helps the user since you're being descriptive and making your anchor text better match the content of the page it's on.

4) Make links in your content.

If you have text on your site, make some of the words within the text, links that point to other pages within your website. For instance, if you have an article about blue widgets, or a page that describes how great your blue widgets are, make the first or second occurrence of the phrase "blue widgets" in the text a link that points to your Blue Widgets page.

5) The Home link solution.

If your website is typical, you'll probably have a link on every page that points back to your homepage. And you should because this helps users. By doing this, you're supplying a lot of link value to the homepage since it is getting all these internal links pointing back to it. Since in the number three tactic I recommended that you make your anchor text the same as what you want to rank for, the word "home" does you no good. I'll assume that you're not trying to get your homepage ranked for the word "home", so make the anchor text what you do want it to get ranked for.

The other option is to add the nofollow tag to all your 'Home' links, thereby canceling out the word "home" altogether.

6) Make important pages at most 2 folders deep with your site and at most two clicks away from your homepage.

The farther away a page is, the worse it ranks. So if you put a page in a folder that is five folders deep within your website folder structure, Google will likely consider that page not as important as a page only one folder deep. Also, make the pages in your website that are most important to get ranked two or less clicks away from the homepage. This is good for users and allows Google to index these pages more quickly.

By following these top six internal linking tactics, you'll be far ahead of the competition, you'll rank better in Google and you'll be making your website visitors' lives easier.